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Trade Marketing Analyst

  • Location: Chicago, IL
  • Job Type: Direct Placement
  • Ref No: 20-01071
  • Date: February 14, 2020
  • Job title:

Michael Mason

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Job Description - Trade Marketing Analyst

Position Purpose

: Support Sales and Marketing teams to maximize volume growth by using data insights and business intelligence tools.

 

  • Monitor sales execution budgets and ensure overall spend is on track with case goals
  • Monthly depletions reporting and review of key account for each market through VIP and internal systems
  • Support regional commercial team with the preparation/validation of objective, fact-based analysis and business cases
  • Act as main point of contact for VIP and other 3rd party BI systems
  • Facilitate brand and field learnings communication across regions/countries to ensure all programs are being leveraged for positive positioning and volume growth
  • Coordinate tools for quarterly goal setting, budgets and distributor and retailer programming
  • Collaborate with finance team to oversee brand price structures within suggested retail objectives
  • Develop tools to track KPIs, particularly for sales and marketing teams
  • Manage and analyze data (including sales, financial, external, etc.) and translate into digestible, actionable reports
  • Develop VIP/Karma dashboards and usage tools for each team member
  • Track DA/PA and distributor incentives or local funds
  • Track and approve distributor purchase orders at direction of Sales Team









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